Tuesday, 15 March 2011

Event / Product

One of our main ideas for the Glayva campaign is to propose a huge metal sculpture of a globe with a bar at the bottom and places to sit and relax. This eye catching bar would be placed at carefully selected Festivals and events around the country that our target audience would attend.Our second eye catching piece to our campaign is to propose a Liqueur dispenser that would be behind bars. This goes well with the tag line "The best liqueur in the world" because there will literally be liqueur inside the world. Genius.

The globe will be glass with metal plating where the countries are, this globe would catch the eye of every punter with the deep orange colour of Glayva being lit up from behind.

No comments:

Post a Comment