Colour ..

Numbers

I decided to embelish the numbers by adding a crest round each one. Here is the original sketch then the no.s inside.

ITC Benguiat Std is the type used for the numbers

Computerize my drawings

So here i scanned in my drawing and then mirrored it. I also added the deer silhouette in the circles
I then added the type onto the banners, but before doing this i added a thick boarder line at the top and bottom of each banner. I also arced the type to fit within it.

I then kerned the N and the B in 'brain tonic' closer because they didn't look good when arced.

More detail

Through asking other people and reviewing all my intial ideas i decided that this one worked best.
I then drew it in more detail using the style of design i have been looking at like these LINK
I only drew half to save time because i can just copy and flip it over the the mac.

For the circles within the curly stuff i was wither going to put a brain or the medical symbol of the snakes helixed around a staff. But i shall try the logo i used on the net brief because i had a lot of good response from it.

Design Ideas for the main logo/belly band for box.

Development of the Logo

From the original sketch i blacked out the middle and used a white shape of antlers.

Added brain tonic to the middle using white 'stars' above and below. The bottom banner still looks strange empty thoughI then added 'brain tonic' to the bottom banner and put the logo i used for the net brief in the space

I felt that the thick black lines at the top of the logo seemed to make it it look like a vodka bottle so i got rid of them..

Another Design

Logo with type

Sketches

Here are some ideas i have had for the design of the brain tonic

This one could be used as a main 'logo' for the antler brain tonic.
These below show the actual deer in the design. Showing the different types.

Worksheet

Type

Showing the development of an idea i had for the antler brain tonic type.